Privacy Policy
Effective: 21 February 2026
Who we are
Safely Pty Ltd (ABN: 13 150 947 827), registered in Queensland, Australia, and trading as SEASONFORT. We sell outdoor gear through our website to customers in Australia and internationally.
What personal information we collect
When you shop with us or use our website, we may collect:
- Your name, email address, phone number, and shipping address
- Payment card details (processed securely by our payment providers—we don't store these ourselves)
- Your purchase history
- IP address and cookie data from your website visits
How we collect it
- Directly from you when you place an order, create an account, or contact us
- Automatically through cookies and Google Analytics when you browse our website
Why we collect it
We use your personal information to:
- Process and deliver your orders
- Communicate with you about your purchases
- Improve our website and understand how it's used
- Meet our legal obligations
We won't use your information for purposes unrelated to these without your consent, unless required or authorised by law.
Who we share it with
We share your information only where necessary to run our business:
- eWay and PayPal — to process your payments securely
- Google Analytics — to understand website traffic and usage (this data is aggregated and anonymised where possible)
- Shipping providers — to deliver your orders
- Legal or regulatory bodies — if required by Australian law
We do not sell your personal information to anyone.
Overseas disclosure
Some of these third parties, such as PayPal and Google, operate outside Australia. We choose reputable providers, but we cannot control how they handle your data once it is disclosed to them. Their own privacy policies govern their practices, and we encourage you to review them directly.
Cookies
Our website uses cookies and similar technologies to improve your browsing experience and to support Google Analytics. You can adjust cookie settings in your browser at any time.
Your rights
Under the Australian Privacy Principles, you have the right to:
- Access the personal information we hold about you
- Request corrections if any of that information is inaccurate, incomplete, or out of date
To make a request, just contact us using the details below. We'll respond within a reasonable timeframe. There's no charge for making a request, though we may need to verify your identity first.
How to make a complaint
If you believe we've mishandled your personal information, contact us and we'll do our best to resolve it promptly. If you're not satisfied with our response, you can lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au.
Contact us
For any privacy-related questions, access requests, or complaints:
SEASONFORT (Safely Pty Ltd) ABN: 13 150 947 827
Email us via our website: www.seasonfort.com
Changes to this policy
We may update this policy from time to time. When we do, we'll revise the "last updated" date at the top. We encourage you to check back occasionally.
This policy is governed by the Privacy Act 1988 (Cth) and the Australian Privacy Principles. Any disputes arising under this policy are subject to the laws of Queensland, Australia.